During times of economic uncertainty, some social media influencers become deinfluencers and encourage us to spend on less expensive versions of products.
- Assistant Professor (CLA), McMaster University
Pontiffs have always been subject to branding, making them unique subjects for public fascination and popular culture.
Proposed U.S. legislation banning TikTok and the recently revealed Canadian national security review of the app reveals the insincerity and hypocrisy of politicians.
The virality of Elmo’s X post showcases how fictional characters are turning into influencers.
NDP leader Jagmeet Singh has deactivated his TikTok profile in a move that will undermine his party’s attempts to engage with young voters through social media.
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