Be inclusive and informal. Monkey Business Images/Shutterstock May 30, 2022 How to express yourself if you want others to cooperate with you – new research Magda Osman, Cambridge Judge Business School; Agata Ludwiczak, University of Greenwich; Devyani Sharma, Queen Mary University of London, and Zoe Adams, Queen Mary University of London Communication helps group members to size up the intentions of the others.